I found this chapter very insightful. As a user of
Facebook, I never knew of the "Causes" application. I mainly started
Facebook, as most others, as a way to interact with my friends on and off campus. I just continued the trend and utilized
Facebook in that limited function. However, now that I am aware of the "Causes" application I am inclined to use it and become apart of some causes I would have otherwise not have
pursued. The great thing about it, as the chapter
illustrates, is that one can become involved; the cause can be wide-spread with little to no cost. The ability to rapidly increase members and spread awareness in a short matter of time is outstanding.